Happy Day After Memorial Day!

Retailers were busy yesterday, but there are probably a few shoppers who missed a big sale. These were the folks who spent the day in the lake or at the BBQ or on the road.

Or waiting in a TSA security line. I fear those individuals are still there, wandering the circuitous maze that is the retractable belt line barrier system.

Luckily for everyone (except those souls trapped at the airport), there’s still time to take advantage of deals as retailers extend Memorial Day sales. Great news for avid shoppers, but for diverse and various reasons.

Everyone loves a sale, but the word now means different things to different people. Like so many other terms in the ever-evolving retail marketing vernacular (sales associate, fitting room), “sale” represents an individual, shopper-defined retail experience. These in-store moments translate to many things, including:

1. A second chance
2. A second round
3. An opportunity
4. A tactical move
5. A mission
6. A pastime
7. A chase
8. A strategic operation
9. A gift
10. A field trip
11. A reunion
12. A hunt
13. An adventure
14. A quest
15. A challenge
16. An invasion
17. A “thank-you”
18. A maneuver
19. A party
20. A temptation
21. A siren’s song
22. A celebration
23. An occasion
24. A redemption
25. A possibility
26. A rite of passage
27. A lure
28. A duty
29. An expedition
30. A pursuit
31. An excursion